1955 – Advertisement for the Jean LUCE collection, manufactured by REVOL

The post-war period is a time of renewal, not just in terms of restructuring of the workshops, but also in terms of ideas: Revol launches a new creative process. Renowned designers such as Jean Luce call on the company to go into the manufacture of inventive new product ranges. The advert shown here appeared in La Maison Française in 1955. It shows off the advantages of a new lifestyle made possible by culinary porcelain, which can go straight from the oven to the dining table.